Moonlight: Products of Mind
A collaborative creation between Time Machine + Folks and HOLOS Kombucha. Inspired by Kombucha's eastern roots, we've given this enigmatic, midnight-hued bottle aesthetics inspired by the philosophical principles of Taoism and Zen. Its purpose is to ignite wonder, contemplation, and a sense of peace to those who encounter it. Luxurious details have been added in a simple yet highly effective way, using sand-textured paper with silver metallic printing applied on a full black bottle. These design choices inject Moonlight with a sleek and futuristic appearance, inviting a sensory experience that awakens imagination, celebrates culture and gut love. In a world where we all could use an extra dose of kindness to navigate life's challenges and complexities, Moonlight seeks to offer a little extra care to everyone. Our intention is to raise awareness about mental health and infuse kindness into people's lives. Moonlight challenges conventional perceptions of packaging for this type of product. It presents a refreshing and imaginative perspective through its design, sparking curiosity and engagement at first sight.
Services
Brand assets
Brand strategy
Brand guidelines
Year
2023
Client
Products of Mind/HOLOS Kombucha
Excellent
World Brand Design Society